Tasks and responsibilities
Development and implementation of online marketing strategies to increase brand awareness and customer acquisition
Planning, implementation and optimization of online marketing campaigns in the areas of social media, SEO, SEA, email marketing and content marketing
Analysis of campaign data and derivation of recommendations for action for the continuous improvement of marketing activities
Preparation of reports and presentations for the management to evaluate the success of campaigns and measures
Collaborate with internal teams and external agencies to create engaging marketing materials and content
Requirements
- Completed studies in the field of marketing,
- Communication or a similar field of study
- Professional experience in online marketing
- Good understanding of digital marketing tools and techniques and experience in implementation
- successful online marketing campaigns
- Analytical skills and the ability to interpret data, recognize trends and
- derive strategic decisions
- Creativity, ability to work in a team and a structured way of working
- Experience of working with agencies and service providers in online marketing